The Duracell Procell� Alkaline and Eveready Energizer Industrial� Alkaline are the strongest, longest-lasting alkaline battteries on the market today.  Don't let the low price fool you.  These are not factory seconds or sub-par offerings, quite the opposite.   They are in fact identical to the Energizer and Duracell alkalines sold by most retail outlets, but for two exceptions:

1.  None of the fancy packaging.

2.  None of the costs that accompany fancy packaging. 

Also, because we buy and sell in large quantities, we save money, and then pass these savings on to you.  These batteries are the #1 choice by practically every hospital, police and fire departments, and broadcasters nationwide.   Great quality and a great price make these a great buy.